Is it legal to record conversations with clients?

Recording conversations with clients is legal in most jurisdictions, but requirements vary by state and country. SalesAsk provides guidelines to ensure compliance with federal and state laws on recording conversations.

How will my sales reps react to being recorded?

Top performers use recordings to refine their techniques, mid-level reps appreciate the coaching feedback, and new reps benefit from faster onboarding and training.

How does the AI work for trades sales?

SalesAsk learns your specific sales process, provides custom insights tailored to your business, and offers easy coaching feedback to improve performance.

How long does setup take?

SalesAsk is a low-lift solution that can be set up quickly. Most enterprise teams can get systems connected in about an hour, with high-touch one-on-one onboarding provided for every rep and community manager.

How does SalesAsk compare to Rilla for home service companies?

While Rilla focuses on virtual ride-alongs and visibility for managers, SalesAsk is built for behavioral change. SalesAsk uses AI (Coach Dean) to score reps on their sales process, like objection handling and price anchoring. SalesAsk is typically 40% more cost-effective with no rigid seat minimums.

Does SalesAsk integrate with ServiceTitan and other trade CRMs?

Yes. SalesAsk offers deep integrations with ServiceTitan, Jobber, and Housecall Pro so your sales recordings and AI coaching insights are automatically tied to your actual jobs and revenue data.

How does SalesAsk help increase my average ticket size?

SalesAsk's AI identifies hinge moments in conversations. If a rep skips financing options or fails to mention a premium warranty, Coach Dean flags it and gives specific action plans. Users see an average 25% increase in ticket size within the first 60 days.

Will my sales reps feel micromanaged by AI recording?

SalesAsk acts as a Performance Partner rather than a monitoring tool. The AI gives reps private, constructive feedback they can use to hit their bonuses. When reps see their close rates jump by 37%, they view the tool as a coach, not a monitor.

How is this different from a mystery shop?

A mystery shop is a simulation with an actor giving a once-a-year performance. SalesAsk captures the ground truth of every actual customer interaction, providing a 100% look at how reps handle real buyers with real concerns.

Does this work with our sales process, like Heart of the Home?

Yes. SalesAsk's Semantic AI understands the intent and flow of your specific sales framework. You can update your process steps in minutes, and the AI will immediately begin scoring every interaction against those new standards.

How much work is it for our IT team to set up?

Almost none. SalesAsk is a low-lift solution that connects to Salesforce via a simple API call. Most enterprise teams can get systems talking in about an hour, with automatic syncing of transcripts, summaries, and action items.

What does the onboarding process look like?

SalesAsk provides high-touch, one-on-one onboarding for every rep and community manager. The company continues to onboard new hires as you grow, all included with no implementation fees.

How does this help with buyer follow-up?

SalesAsk makes follow-up intentional by reminding reps of exactly what the buyer requested. The AI drafts personalized follow-up copy based on the actual site walk, so no detail is lost.

AI for Sales and Service teams

SalesAsk vs Rilla

We get this question a lot: "You seem similar to Rilla. Whats the difference?" It’s a fair question. Both platforms offer virtual ride-alongs. Both record in-person sales calls. Both transcribe conversations and give managers visibility. But once you get past the surface… the difference is night and day. Let’s break it down.

Used by top companies

See SalesAsk Demo

Why Choose Sales Ask Over Rilla?

Sales Ask helps reps and service providers improve sales team performance and drive more revenue with AI sales coaching. SalesAsk is typically 40% less than Rilla. Not because we cut corners, because we cut out the fluff.

+37%

Close rate increase

40%

Less manual admin work

Faster Ccoaching

+15%

Avg ticket value increase

Feature Comparison

See how Sales Ask compares against Rilla across the features.

Feature

Rilla

Sales Ask

top choice

Real-Time AI Coaching

Just added

In-Field Sales Coaching

Coach Dean

Revenue Intelligence

Built Exclusively for Home Services

Multi-Industry

Create next-step tasks with due dates

Offline Recording Mode

Just Added

Process adherence

Organization-level sales insights

Full Customization

Built-in sales playbooks

Processing Speed

10-15 min.

Instant

Easy onboarding and adoption

Pricing

$4,000+/user/year

Fair & scalable

Origins matter

Rilla started as a transcription tool. Its core strength is recording conversations and analyzing talk patterns—how long someone spoke, how fast they talked, how many questions were asked.

SalesAsk started as an AI company built by contractors, for contractors. We didn’t just want to hear what reps said—we wanted to help them sell better.That’s why every feature we’ve built is centered around one thing:Improving rep performance and increasing close rates.

Keyword Alerts vs. Actual Process Scoring

Rilla flags words. If a rep says “financing,” it’ll show up.But what if they rushed it? Or didn’t explain it well? Or skipped the pre-frame?

SalesAsk uses AI to score how well a rep followed your actual sales process. We don’t just log what was said, we analyze how it was said, in what order, and whether it moved the customer forward.
‍
Because a sales process isn’t about saying the right words.It’s about saying the right things, the right way, at the right time.

AI Insights That Drive Action

Rilla gives you charts, graphs, and exports. The data’s there, but it’s up to you to figure out what to do with it.

SalesAsk takes it a step further: we use AI to surface actionable insights automatically.Want to know which reps are skipping crucial parts of your pitch? Done. Need to see which products customers are leaning into most this month? Already waiting in your dashboard. Curious which questions your best closers ask most often? We highlight it for you. You don’t need to become a data analyst. With SalesAsk, the insights come to you, clear, prescriptive, and ready to act on.

Coaching Coverage: Manual vs. Automatic

Rilla recommends that you hire a “Rilla Master” a human coach to review calls and give feedback.

SalesAsk gives you Coach Dean: an AI sales coach trained by a $100M closer with 20 years in the trades. Coach Dean reviews every meeting, gives reps exact feedback, and even tells them what to say next time, down to the phrasing. You don’t need a team of coaches.You just need one that never misses a meeting.

Where Your Money Goes

Let’s be real, price matters. And for many teams, it’s the first filter.Here’s what you should know:

SalesAsk is typically 40% less than Rilla. Not because we cut corners, because we cut out the fluff.
We invest in product, not promo
Rigid Contracts: Both require annual commitments with minimum user requirements
And we pass that efficiency on to you.

If you're paying more, you should be getting more.If you're not, you’re just funding someone else’s sales team.

Rilla

Key Limitations of Rilla:

Highest Price in Category: Rilla is one of the most expensive options on the market, with estimated costs often exceeding $4,000+ per user/year.

Strict Annual Contracts: Rilla typically enforces annual contracts with minimum user requirements (often 5+ seats), making it difficult for smaller teams or those wanting to pilot the software to get started.

"Gatekept" Support Structure: Users report that accessing technical support is difficult without a sales rep's intervention. There is no public support phone number, forcing urgent field issues into email queues.

Processing Latency: Feedback indicates a processing delay of 10-15 minutes after a call ends before data is available. This prevents immediate "driveway coaching" between appointments.

Battery & Hardware Drain: Field reps have reported that the application can be resource-intensive, leading to significant battery drain on mobile devices during long days in the field.

Generic "Multi-Industry" AI: Rilla’s AI models are trained across a broad spectrum of industries (including retail and solar), meaning it lacks the hyper-specific objection handling required for complex Home Service trades.

Salesask

recommended

SalesAsk provides a complete AI coaching ecosystem for both online and Field Sales teams. It is designed to close the loop between the lead coming in and the deal closing, helping Home Service companies fix the leaks in their entire revenue bucket.

Why SalesAsk is the Superior Rilla Alternative:

Complete Lifecycle Solution: We don't just coach the door knock. We coach the appointment setting (CSRs), the follow-up calls, and the in-home presentation. This ensures your message is consistent from the first "Hello" to the final signature.

Active AI Coaching (Meet "Coach Dean"): This is the biggest differentiator. Rilla gives you recordings; SalesAsk gives you an Active Coach. Our AI ("Coach Dean") reviews 100% of interactions and texts the rep specific, actionable feedback immediately.
‍Example: "You rushed the inspection summary. Next time, anchor the value of the warranty before dropping the price."

Native Trade Integrations: SalesAsk was built for the Home Services stack. We integrate deeply with ServiceTitan, Housecall Pro, and Jobber, matching the recording directly to the revenue ticket to prove ROI

Offline Reliability: Field sales often happen in basements or rural areas where cell service is weak. SalesAsk has a robust "Offline Mode" that captures every word and syncs instantly when the rep hits the truck.

Contractor-Friendly Pricing: We believe you should pay for results, not handcuffs. SalesAsk offers flexible monthly plans that scale with your seasonality, perfect for managing headcount during the slow season.

If you're paying more, you should be getting more.If you're not, you’re just funding someone else’s sales team.

dedicated engineer

Direct Phone Access

1on1 Onboarding

Ready to try
a superior alternative?

Sales Ask helps reps and service providers improve sales team performance and drive more revenue with AI sales coaching. Start achieving your goals now!