Mr. Roofing aligns two-call close coaching with SalesAsk

Mr. Roofing switched from a one-size tool to SalesAsk for true two-call close coaching. Separate coaches, easy scorecard edits, and helpful onboarding now match how they sell.

Customer

Mr. Roofing

Industry

Roofing

Result

12%

Avg Project Size Increase

Increased Average
Project Value

11%

Avg close rates increase

5 hours/week

Avg time savings for Sales Leaders

The challenge

‍
A one-size tool couldn’t tell first vs second call and lacked the flexibility the team needed.

How SalesAsk helped

Set up distinct coaches and scorecards per step
Clear UI so leaders can adjust without support tickets
CS guided rollout and calibration
Accurate view of process adherence, the “Mr. Roofing way”

Results

Coaching aligned to real steps in the deal
Faster onboarding for new reps
Consistency across the team
Leaders can change scoring criteria on the fly

‍

“It matches how we sell, and it helps both new reps and experienced reps. I highly recommend SalesAsk.”

‍

Mark Schmidt

COO, Mr. Roofing

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