Salesask vs rilla
We get this question a lot:
“You seem similar to Rilla. What’s the difference?”
It’s a fair question. Both platforms offer virtual ride-alongs.
Both record in-person sales calls.
Both transcribe conversations and give managers visibility. But once you get past the surface… the difference is night and day. Let’s break it down.
Origins matter
Rilla started as a transcription tool. Its core strength is recording conversations and analyzing talk patterns—how long someone spoke, how fast they talked, how many questions were asked.
SalesAsk started as an AI company built by contractors, for contractors. We didn’t just want to hear what reps said—we wanted to help them sell better.That’s why every feature we’ve built is centered around one thing:Improving rep performance and increasing close rates.
Keyword Alerts vs. Actual Process Scoring
Rilla flags words. If a rep says “financing,” it’ll show up.But what if they rushed it? Or didn’t explain it well? Or skipped the pre-frame?
SalesAsk uses AI to score how well a rep followed your actual sales process. We don’t just log what was said, we analyze how it was said, in what order, and whether it moved the customer forward.
👉 Because a sales process isn’t about saying the right words.It’s about saying the right things, the right way, at the right time.
AI Insights That Drive Action
Rilla gives you charts, graphs, and exports. The data’s there, but it’s up to you to figure out what to do with it.
SalesAsk takes it a step further: we use AI to surface actionable insights automatically.Want to know which reps are skipping crucial parts of your pitch? Done. Need to see which products customers are leaning into most this month? Already waiting in your dashboard. Curious which questions your best closers ask most often? We highlight it for you. You don’t need to become a data analyst. With SalesAsk, the insights come to you, clear, prescriptive, and ready to act on.
Coaching Coverage: Manual vs. Automatic
Rilla recommends that you hire a “Rilla Master” a human coach to review calls and give feedback.
SalesAsk gives you Coach Dean: an AI sales coach trained by a $100M closer with 20 years in the trades. Coach Dean reviews every meeting, gives reps exact feedback, and even tells them what to say next time, down to the phrasing. You don’t need a team of coaches.You just need one that never misses a meeting.
Where Your Money Goes
Let’s be real, price matters.
And for many teams, it’s the first filter.Here’s what you should know:
- SalesAsk is typically 40% less than Rilla.Not because we cut corners, because we cut out the fluff.
- We invest in product, not promo
- Rigid Contracts: Both require annual commitments with minimum user requirements
- And we pass that efficiency on to you.
If you're paying more, you should be getting more.If you're not, you’re just funding someone else’s sales team.
The difference?
Rilla gives you data.
SalesAsk gives you direction.
| Feature | Sales Ask | Rilla |
|---|---|---|
| In-person Recordings | ||
| Auto transcription | ||
| CRM Integration | ||
| Talk-time analytics | ||
| Virtual ride-alongs | ||
| Manager coaching tools | ||
| Keyword tracking | ||
| Al-powered scoring | ||
| Process adherence insights | ||
| Organization-level sales insights | ||
| Automated rep coaching | (via Coach Dean) | |
| Same-day rep scorecards | ||
| Built-in sales playbooks | (One-Meeting Close System) |
SalesAsk Was Built for This
If you’re just looking for call recordings and conversation stats, Rilla will get you part of the way there.
But if you want:
✅ Reps who sell better every week
✅ AI that understands and scores your actual process
✅ AI insights that guide decisions at every level
✅ Coaching coverage on every single meeting
You want SalesAsk. We don’t believe in chasing quotes. We believe in closing. On the spot. With precision. That’s why the best teams in home improvement, solar, roofing, HVAC, and remodeling choose SalesAsk, not just because of what it records, but because of what it builds.
Built for Home Services.
Not some generic sales tool. Every feature in SalesAsk is designed for industries like solar, HVAC, roofing, and remodeling.
Insights That Lead to Action.
You don’t need dashboards. You need direction. SalesAsk highlights exactly what’s working, what’s missing, and what to fix—on the spot.
40% Lower Cost.
Why pay more for less? With SalesAsk, you’re investing in results, not just recordings.
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