Sales ask vs Siro
We get this question a lot:
“You seem similar to Siro. What’s the difference?”
It’s a fair question. Both platforms record in-person sales conversations.
Both transcribe audio. Both give managers visibility into what’s happening in the field. But once you get past the surface… the difference is night and day.
Let’s break it down.
Origins Matter: "Generic Sales AI" vs. "Built by Contractors"
Siro is a broad, horizontal platform. They serve everyone from political canvassers and auto repair shops to medical device reps. Their AI is trained to be "generally good" at recording conversations. This means it lacks the specific nuance required for the trades.started as a transcription tool. Its core strength is recording conversations and analyzing talk patterns, how long someone spoke, how fast they talked, how many questions were asked.
SalesAsk was built by contractors, for contractors. We don't track political canvassing. We are engineered specifically for HVAC, Roofing, Remodeling and Home Services. We didn't just build a tool to record audio; we built a tool to help you close homeowners.
Siro gives you generic transcripts. SalesAsk gives you feedback rooted in the specific psychology of the "One-Meeting Close."
The "Worth It" Factor: Pricing & Contracts
Siro operates on a traditional enterprise model. According to competitor data, this typically looks like:
- High Costs: Pricing often starts around $3,000+ per user/year.
- Implementation Fees: Users frequently report setup fees ranging from $1,000 to $3,500.
- The "Lock-In": Requires annual contracts with minimum user commitments.
SalesAsk believes you should pay for results, not handcuffs.
- Flexible & Transparent: We offer monthly plans that scale with your seasonality.
- Zero Implementation Fees: You shouldn't have to pay us just to set up your account.
- Instant ROI: We are typically 40% more affordable than Siro while offering deeper, trade-specific features.
Coaching: "The Library" vs. Coach Dean
Siro markets itself as "Game Film." It creates a massive library of recordings and relies on you (the manager) to find the time to listen, clip, and coach them. It is a passive tool that creates more work for managers
SalesAsk is an active coaching platform. We give you Coach Dean, our AI sales coach trained by a $100M closer with 20 years in the trades.
- Automated Scoring: Coach Dean reviews 100% of meetings (not just the ones you have time for) and scores them against your specific sales process.
- Prescriptive Feedback: Instead of just showing you a transcript, Coach Dean tells the rep exactly what to fix. "You rushed the inspection summary. Next time, anchor the value of the warranty before dropping the price."
Scope: Field Only vs. The Entire Sale
Siro focuses heavily on field sales (the door knock or the sit). But what happens when the lead calls back? Or when your inside sales team sets the appointment?
SalesAsk covers the entire lifecycle. We capture and coach In-Person (Field) and Virtual/Phone sales.
- The Gap: Siro leaves your call center and follow-up teams uncoached.
- The Fix: SalesAsk ensures your message is consistent from the first "Hello" on the phone to the final signature at the kitchen table.
Where Your Money Goes
Let’s be real, price matters.
And for many teams, it’s the first filter.Here’s what you should know:
- SalesAsk is typically 30% less than Siro.Not because we cut corners, because we cut out the fluff.
- We invest in product, not promo
- Rigid Contracts: Both require annual commitments with minimum user requirements
- And we pass that efficiency on to you.
If you're paying more, you should be getting more.If you're not, you’re just funding someone else’s sales team.
The difference?
Siro gives you data.
SalesAsk gives you direction.
| Feature | Sales Ask | Siro |
|---|---|---|
| In-person Recordings | ||
| Auto transcription | ||
| CRM Integration | ||
| Talk-time analytics | ||
| Virtual ride-alongs | ||
| Manager coaching tools | ||
| Keyword tracking | ||
| Al-powered scoring | ||
| Process adherence insights | ||
| Organization-level sales insights | ||
| Automated rep coaching | (via Coach Dean) | |
| Same-day rep scorecards | ||
| Built-in sales playbooks | (One-Meeting Close System) |
SalesAsk Was Built for This
If you’re just looking for call recordings and conversation stats, Siro will get you part of the way there.
But if you want:
✅ Reps who sell better every week
✅ AI that understands and scores your actual process
✅ AI insights that guide decisions at every level
✅ Coaching coverage on every single meeting
You want SalesAsk. We don’t believe in chasing quotes. We believe in closing. On the spot. With precision. That’s why the best teams in home improvement, roofing, HVAC, remodeling and home service companies choose SalesAsk, not just because of what it records, but because of what it builds.
Built for Home Services.
Not some generic sales tool. Every feature in SalesAsk is designed for industries like solar, HVAC, roofing, and remodeling.
Insights That Lead to Action.
You don’t need dashboards. You need direction. SalesAsk highlights exactly what’s working, what’s missing, and what to fix—on the spot.
40% Lower Cost.
Why pay more for less? With SalesAsk, you’re investing in results, not just recordings.
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