Turn thousands of customer conversations into answers you can act on.
Your reps hear what customers think of your pricing, your competitors and your product on every visit. SalesAsk keeps all of it, so you can ask Coach Dean where deals are being lost and get the moments that prove it.

1,000+ sales teams rely on SalesAsk.










































The answer to almost every question about your pipeline is already sitting in a conversation someone had.
It is everything SalesAsk works out from the appointments your reps already record: the objections that keep coming back, talk ratio, the moments a deal turned, and how all of that changes over time. Every figure traces back to a real transcript you can open and listen to.

I was
completely blind
when it came to training my team and building their skills.


Built around how you already sell.
Your growth advisor sets SalesAsk up around the steps your managers already teach and stays with you after launch. 94.6% of appointments recorded on SalesAsk get AI coaching feedback.
One person to call
The person who sets you up is the same person you talk to at every quarterly review.
Setup and training
We connect your CRM and set Coach Dean up around the steps your managers already teach. Managers get trained first, then reps.
A 30 day rollout
Your sales leader signs off on the plan before launch. Reps record their first visits on day one.
Weekly check-ins, then quarterly reviews
In month one you go over who is recording, rep by rep, every week. After that you look at close rate, ticket size and revenue added each quarter.
How it works
Ask Coach Dean a question in plain language
See which objections keep costing you deals
See who is talking and who is listening
Jump straight to the moment the deal turned
Watch the objection mix change across the quarter
Type the question you would ask a manager. Coach Dean answers from the transcripts and shows you where the answer came from.
SalesAsk groups what customers push back on across every appointment, so you can see which objection is costing the most revenue.
Talk ratio, meeting length and patience are measured on every appointment, so you can tell a discovery conversation from a monologue.
Search the transcript, open the moment, and leave a comment on it. No scrubbing through an hour of audio to find it.
Which objections come up more often, which competitors get named, and what the win rate is behind each one, measured on what customers actually said.







“Really what's changed in the business is the clarity. We are no longer guessing and hypothesizing about what is missing.”


“It's great to see that percentage go up and know that they're confidently presenting what needs to be talked about: the process, our company, all of that.”


“It has allowed us to develop our people faster, hold them accountable, and deliver a better experience for our customers.”


“My sales guys are even coaching themselves with Coach Dean.”


“A huge increase in closing percentages. A huge increase in retention. The whole business is better.”


“What SalesAsk has done is pull out the steps that should have happened, highlight areas we can improve, and give us real-time feedback we can actually act on.”


“It's like having my sales manager on every call.”


“100% accuracy and speed. I can input data into SalesAsk and get a response in an hour, which keeps our projects moving.”


“SalesAsk helped grow our average ticket from $17K to $27K. It showed us how to sell the transformation and value of a Parliament Kitchen, not just the product itself.”


“I 100% recommend it to anyone that wants their technicians to sell more.”


“It helps break things down and catch things that you might have missed. It really opens your eyes to opportunities and more things that you can improve on.”


“It's very customizable. It accurately captures how well they're conforming to the Mr. Roofing way.”


“Being able to pinpoint the exact moments where reps were losing deals was a game-changer. We replicated our top performer’s closing techniques on home additions and saw immediate improvement.”
FAQ
Conversation intelligence questions
It is everything SalesAsk works out from the appointments your reps already record: the objections that keep coming back, talk ratio, the moments a deal turned, and how all of that changes over time. Every figure traces back to a real transcript you can open and listen to.
From the appointments your reps record on their own phone, tablet or watch. Nothing is typed in by hand and no survey is sent, so the analysis reflects what was actually said rather than what someone remembered afterwards.
It reads every transcript and groups customer pushback into recurring themes such as price, timing, competitors and warranty. You see how often each one comes up and which reps get past it.
Yes. Ask Coach Dean takes a question in plain language, answers it from the transcripts, and links back to the moments it used. You can save prompts so the whole team asks the same question the same way.
Talk ratio is how much of the appointment the rep spoke compared with the customer. Measured across your team it separates the reps who ask questions from the reps who talk at the customer.