
Strategic partner
Coach every visit. Every tech, every single day.
AI coaching for Nexstar members in plumbing, HVAC and electrical. It runs alongside your Business Coach and reaches the tech, not the dashboard.
- Nexstar-exclusive pricing and onboarding
- Setup fees waived for Nexstar members
- Works alongside your Nexstar Business Coach
- Coach Dean scores against your sales process
1,000+ sales teams rely on SalesAsk.










































The gap Nexstar cannot fill alone
The playbook Nexstar taught your team, running on every visit.
Nexstar teaches your team how to sell. SalesAsk makes that training stick between coaching visits, on the calls nobody rides along on.
A manager ride-along reaches about 4% of calls. SalesAsk records, scores and coaches every one, without anyone in the passenger seat.
They practice against AI homeowners who push back on repipes, replacements and panel upgrades, then hear Coach Dean on their real calls.
Financing conversations, ticket-size mechanics, code-compliance talking points. Set the criteria that matter and every tech is scored on them.
Trusted by 1,000+ in-home sales teams
What members can expect in the first quarter.
How it works
Forget shadowing every truck. Coach your techs on every call.
Recording
Capture every conversation
One tap on iPhone, iPad or Apple Watch. The audio holds up in a basement or a moving truck, and it keeps recording with no signal.
- Field-grade audio, zero setup
- Works offline anywhere
- A nudge to record when the tech arrives

Intelligence
Coach and score every visit
Coach Dean grades each visit against the process Nexstar taught and writes the feedback before the next call.
- Scored on the steps you already teach
- Live nudges at the door
- Feedback before they are back in the truck

Growth
Onboard, coach and reinforce
CRM notes, follow-ups and sales insights write themselves, so readiness becomes something you can measure.
- CRM updated without typing
- Follow-ups drafted from what was said
- Results you can prove at every buying stage

In most places it is legal to record client conversations for training and quality control. A few states and provinces have two-party consent laws, so the homeowner has to be told before recording starts. Our guidelines list those locations and the wording teams use.
Expect some hesitation in the first two weeks. Top performers come round once they see it sharpen a pitch that already works. New techs take to it fastest, because it gets them running calls alone sooner.
No. Coach Dean is the layer that runs between coaching visits. He scores every conversation against the process Nexstar taught your team and writes the feedback to the tech before the next call.
Under two hours for most teams. Connect the CRM, load the techs, and your CSM sets Coach Dean up on your process in the first week.
Yes. SalesAsk connects to ServiceTitan, Jobber and Housecall Pro, so recordings and coaching are tied to the actual job and the revenue on it.





