Self coaching

Every rep gets coached on their own appointment, without waiting for a manager.

Coach Dean writes private feedback on the rep's own appointment, scored against your sales steps. AI Roleplays let them practise before they walk in. Improvement starts the same day.

  • Private feedback on every appointment, written for the rep
  • AI Roleplays to practise against your own sales steps
  • Coaching the same day, not at the next review
Ask Coach Dean in SalesAsk, with the prompts a rep can ask about their own appointment.
BOA Builders
3X

Faster ramp for new reps

General Air Conditioning & Plumbing
100%

Technicians using Coach Dean daily

Kitchen Tune-Up
+26%

Close rate increase

Feedback a week later is a memory. Feedback the same day is coaching.

Coach Dean writes the strength, the growth area and the next action, and the rep reads it first.

See it in action

We'll show you Coach Dean and AI Roleplays running on your own sales steps.

Book a demo

How a rep coaches themselves after every appointment

Five parts of SalesAsk that put coaching in the rep's hands instead of the review meeting.

01

Coach Dean coaches the rep on their own appointment

Coach Dean reads the transcript and writes the strength, the growth area and the next action, addressed to the rep.

  • Written feedback on every appointment
  • Plain language the rep can act on
SalesAsk running on a rep's own iPhone, the device the coaching comes back to.
02

Practise the conversation before the door opens

AI Roleplays let a rep rehearse objections against your own sales steps, so the real appointment is not their first attempt.

  • Rehearse objections on demand
  • Scored like a real appointment
SalesAsk on an iPad, the device a rep can run a practice conversation on.
03

Scored against the sales steps you already teach

The scorecard comes from your own process, so a rep raising their score is improving the thing you actually sell on.

  • Your steps, your scorecard
  • Step by step hit and miss
SalesAsk scorecard showing 11 of 13 sales steps completed, with the team view below.
04

Feedback that reaches the rep first

Coaching lands as the rep's own note on their own transcript, so they can replay the moment and fix it themselves.

  • Private to the rep by default
  • Managers keep the team view
SalesAsk transcript with timestamped speaker turns and comments on the moments that mattered.
05

Coaching before, during and after the appointment

Practise before, record during, read the coaching after. The loop closes the same day instead of at the next review.

  • Roleplay before, coaching after
  • No waiting on a manager's calendar
SalesAsk analytics showing average process score and which sales steps move close rate.

The rep who just had the appointment is the fastest person to fix it.

Your reps, self correcting.

Award ribbon icon

Private coaching on every appointment they run.

Your steps, scored.

Target icon

Against the process your company already teaches.

Your new hires, ramped.

Fast forward icon

Practising real objections before they sell.

What sales leaders say about coaching every rep

Three managers on what changed once feedback reached the rep on every appointment.

“As a sales leader, one of the biggest challenges is coaching what you can't see.”

Micah Hébert

Sales Manager, General Air Conditioning & Plumbing

“It was difficult to help them if something went wrong in a meeting. I wasn't there. Their manager wasn't there.”

Monica Lewis

J.S. Brown & Co.

“I was completely blind when it came to training my team and building their skills.”

William Wright

Owner, Kitchen Tune-Up East Seattle

Frequently asked questions

View all FAQs
What is self coaching in SalesAsk?
Who is Coach Dean?
Does the coaching go to the rep or to the manager?
What are AI Roleplays?
How is this different from coaching in a manager review?
Does the coaching use our own sales process?
How much manager time does this take?
Will reps actually use it?
Does it help new reps ramp faster?
How long does setup take?

Start closing more deals, without hiring more reps

See exactly what’s holding your team back and fix it fast.

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