Product/AI sales coaching
Coaching on every visit, before the rep is back in the truck.
SalesAsk listens to every in-home conversation, scores it against your playbook and sends the rep specific feedback on their phone, with live nudges on Apple Watch when they count.
1,000+ sales teams rely on SalesAsk.
The problem
Reps who get consistent coaching close 28% more deals. Only 30% of reps say they get it.
CSO Insights 2018 Sales Enablement Optimization Study, and HubSpot State of Sales 2024 for reps reporting on coaching consistency.
What SalesAsk customers see instead
The rep taps record on iPhone, iPad or Apple Watch. Coach Dean gets the full conversation, not a manager’s memory of it.
Explore recordingsThis week
+37% close rateTeam average, up from last month
View dashboardEvery step you already teach, checked on every visit, with the line from the visit that proves it.
Explore virtual ridealongsCoaching moment
You skipped financing. Here is how to bring it up next time.Marcus Reid · HVAC estimate
Specific feedback lands in the rep’s pocket minutes after the visit ends, tied to the moment it turned.
Explore Coach DeanLive on the wrist, specific on the phone
Short nudges on Apple Watch during the visit, so nobody checks a phone in front of the homeowner. The full feedback lands on iPhone once the visit ends, tied to the timestamp.
- Watch nudges during the visit
- Written coaching before the next appointment
- One playbook behind both
Score the steps that decide the close
Discovery, premium framing, financing, objection handling and the close attempt, graded on every visit against the steps you already teach.
- Set up on your playbook in week one
- Add, remove or reweight steps any time
- Every missed step links to the moment
See the pattern before the quarter closes
Ask Coach Dean which reps skip financing or why price keeps stalling, and get an answer built from every transcript, with the visits cited.
- Answers cite the visits they came from
- Saved prompts for the questions you ask every week
- Scope it to a rep, a branch or the team
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“It's great to see that percentage go up and know that they're confidently presenting what needs to be talked about: the process, our company, all of that.”
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“I was completely blind when it came to training my team and building their skills.”
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“It has allowed us to develop our people faster, hold them accountable, and deliver a better experience for our customers.”
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AI sales coaching runs on the full platform.
FAQ
Questions about AI sales coaching
Both. Apple Watch gives short nudges during the visit. The detailed feedback arrives on the rep's phone after it ends, before the next appointment.
Your own sales steps, not a generic template. We set it up on your playbook in the first week and you can change it any time.
Only to the moments worth hearing. Coach Dean flags the clip and the step it belongs to.
Home services, home improvement and home builders: HVAC, plumbing, roofing, kitchen and bath, windows and doors, painting and new home sales.
In most places, yes, for training and quality. SalesAsk has consent tools for all 50 states, including two-party consent states.