SalesAsk vs Siro
Two AI platforms for in-home sales. Siro is built around recording the appointment and reviewing it afterwards. SalesAsk coaches the rep during and straight after it, against your own sales process. Here is where the gap actually is.
85% of appointments recorded on SalesAsk get AI coaching feedback.
How do SalesAsk and Siro differ?
Siro scores process adherence and scores it well. The question worth putting to both of us is how many distinct processes you can hold at once, and what the scoring keys on.
In-home sales coachingSalesAsk is AI coaching for in-person sales. Coach Dean scores every appointment against your steps and writes the rep a note before the next one.
- Coaching on 85% of recorded appointments, not the ones a manager reached
- Scored against your trade and your sales stage
- Monthly or annual terms and no seat minimum
- First visits recorded on day one, full rollout in 30 days
Chosen by Kitchen Tune-Up, Ottawa General Contractors, Fischer Homes and 1,000+ sales teams.
Record and reviewSiro records the appointment and analyses it for review afterwards. Its capture and review workflow is the best designed in the category, and it publishes its adoption figure with a benchmark.
Siro may fit better if
- You sell something that is not installed in a house
- Your managers have the hours to run review-based coaching
- You run ServiceTitan and want recording inside Field Pro
Related: how SalesAsk works, the ROI calculator and the top Siro alternatives.
01
Scored on your trade and your sales stage.
Siro sells across several in-person sales categories. SalesAsk is built for in-home sales and scores every appointment against your trade and your sales stage, so the feedback names the thing the rep got wrong at the kitchen table.
02
Coaching on every visit, not the ones a manager reached.
Coach Dean listens to every recorded appointment and writes the rep a note before the next one. 85% of recorded appointments produced AI coaching for the rep who ran them, so coverage does not depend on how many hours a manager had that week.
03
You do not run one sales process. You should not be scored as if you do.
A first visit is not a re-hash. An insurance job is not a cash retail job. A two hour in-home consult is not a phone qualification. SalesAsk lets you build each of those as its own process, with its own steps and its own scoring, and every appointment is evaluated against the right one.
The scoring is semantic rather than keyword matching, so a rep is not marked down for making the right point in their own words. There is no script to recite and no phrase list to hit.
The honest conclusion
Siro may be the better fit if you sell something that is not installed in a house, or if your managers have the hours to run review-based coaching. Compare both. If you run in-home sales and want every rep coached on your own steps before the next appointment, SalesAsk is built for that.
Three month pilot, head to head
How Fischer Homes chose SalesAsk.
Fischer Homes is one of the largest private homebuilders in the United States. Before they committed to anyone, they took real recordings from their own sales floor, uploaded the same conversations into every platform on their shortlist, and compared the transcripts, summaries and scoring for three months.
Why SalesAsk won
- 01It scored their method.The rubric was adapted to Fischer's own "Fuse" sales process, so scores meant something to their managers.
- 02It kept the whole buyer history.The CRM integration pulls every visit into one record, so a homebuyer who comes back three times is easy to follow.
- 03It handled walk-ins.Reps record the spontaneous conversation first and attach it to a customer record later.
Since launch: after a spring rollout on the sales floor, Fischer expanded SalesAsk into design centers, ridealongs and land acquisition.
16%Increase in ticket size“We uploaded the same recordings into every platform and compared them side by side for three months. SalesAsk was the one that fit how we actually sell.”Leah SchindlerPrincipal IT Product Owner, Fischer HomesSwitching to SalesAsk
Coming from Siro or starting fresh, your reps record their first visits on day one and the full rollout takes 30 days. Your growth advisor sets it up with you and checks in every week for the first month.
Connect your CRM
Connect the CRM and load your reps. Most teams are connected in under two hours.
Set up Coach Dean
Your growth advisor sets Coach Dean up on the steps your team already teaches. See the rollout guide.
Bring your history
Coming from Siro, our team moves your historical conversations, team structure and rep profiles across before go-live.
Your growth advisor sets it up with you.
You get a growth advisor who sets SalesAsk up with you and checks in every week for the first month. After that, you sit down together once a quarter to look at close rates and revenue. Turn every conversation into predictable revenue.
Your growth advisor
One person to call
The person who sets you up is the same person you talk to at every quarterly review.
Setup & ONBOARDING
Setup and training
We connect your CRM and set Coach Dean up around the steps your managers already teach. Managers get trained first, then reps.
Days 1 to 30
A 30 day rollout
Your sales leader signs off on the plan before launch. Reps record their first visits on day one.
Weekly, then quarterly
Weekly check-ins, then quarterly reviews
In month one you go over who is recording, rep by rep, every week. After that you look at close rate, ticket size and revenue added each quarter.
- Know why your reps are missing sales
- Replicate your top-performing reps
- Hear the coaching on one of your own appointments
“We uploaded the same recordings into every platform and compared them side by side for three months. SalesAsk was the one that fit how we actually sell.”
FAQ
Frequently asked questions
When the coaching happens, and what it depends on. Siro's model is built around capturing the appointment and reviewing it afterwards, which works well when a manager has the time to run the review. SalesAsk coaches the rep during the appointment and writes the feedback straight after it, so coverage doesn't depend on manager hours. On recording, transcription, ridealongs, offline capture and reporting, the two platforms are close to level and we will say so.
Three reasons come up in almost every switch: coverage, because Coach Dean coaches every recorded appointment instead of the ones a manager has time to review; scoring against the team's own processes rather than one sheet; and the admin, since the app writes the notes, updates the CRM and drafts the follow-up, which is why reps keep opening it. A team that is happy with review-based coaching and has the manager hours to run it does not need to switch.
Yes. Siro sells across several in-person sales categories, so if you sell something that is not installed in a house, it is the better fit. Its capture and review workflow is the best designed in the category.
Most teams connect the CRM in under two hours, and reps record their first visits on day one. The full rollout takes 30 days. If you are moving from Rilla or Siro, we migrate historical conversations, team structure and rep profiles before your go-live date.
Yes. SalesAsk connects natively to ServiceTitan, Housecall Pro, Jobber, Salesforce and HubSpot, and syncs summaries, scores and next steps to the job record.
SalesAsk is built as the rep's coach first. The rep rehearses in a roleplay before the appointment, gets live coaching during it and private, specific feedback after it. The manager reads the same note and steps in only where it matters.
Most reps miss upsells because they lose track of the process under pressure. Coach Dean flags the hinge moments, such as a skipped financing option or a premium warranty that never came up, and gives the rep a specific action for the next visit.
A mystery shop is a simulation: an actor, once a year, and a recording someone has to watch later. SalesAsk records the real appointments, every one of them, so you see how each rep handles a real homeowner with a real budget and a real objection to the price.
Almost none. SalesAsk connects to ServiceTitan, Housecall Pro, Jobber or Salesforce through the integration, and most teams have the systems talking within the setup session. Transcripts, summaries and next steps then sync to the job record on their own.
Recording laws vary. In most locations it is legal to record client conversations for training and quality control, but a few have two-party consent laws that require you to tell the client before recording starts.