Close more service calls. Coach every tech.

From HVAC to roofing to painting, our AI sales coach helps you coach reps remotely, close more deals, and increase average ticket size. With AI-powered sales coaching, you deliver consistent, data

Built for
HVAC
Roofing
Plumbing
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+25%

Average ticket size increase

+37%

Average increase
in close rate
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Man in blue jacket with badge holding clipboard talking to man in plaid shirt at a doorway.
Delivery man in navy shirt and cap shaking hands with woman at a brick house door.
Close-up of a man holding a toolbox shaking hands with a woman in a plaid shirt indoors.
Smiling technician in blue uniform holding toolbox and clipboard at a home doorway.
Smiling truck driver wearing a cap, speaking into a smartphone while driving.
Two men inside a vehicle looking at a map, one holding the steering wheel, outdoors visible.
Delivery man in navy shirt and cap shaking hands with woman at a brick house door.
Two men inside a vehicle looking at a map, one holding the steering wheel, outdoors visible.
Smiling technician in blue uniform holding toolbox and clipboard at a home doorway.

1,000+

Companies rely on SalesAsk

The problem you can't fix because you can't hear it

The truck rolls. The tech rolls. The diagnosis takes 20 minutes. The conversation that decides whether the customer pays $400 or $14,000 takes another 20.

You have never heard most of those conversations. Your service manager rides along one day a month. Mystery shops cover a single visit. Your CRM shows what was sold, not what was said. The IAQ add-on that didn't sell, the financing line that didn't get presented, the objection that wasn't handled, all of it is invisible.

SalesAsk records every in-person sales conversation, transcribes it, scores it against your process, and coaches your sales technicians on what changed and what to fix.
The SalesAsk recordings list: 184 visits captured this week from iPhone, Apple Watch and desktop calls, each row showing its source, length, status and score, with one visit recording live on a phone.
The SalesAsk analytics dashboard showing process score against close rate over time, process adherence at 11 of 13 steps hit on average, a meetings-by-rep chart, and each step's impact on close rate.

Why home service companies choose sales ask

Sales Ask AI uses AI-driven insights to improve sales performance for home services businesses. By analyzing real sales conversations, it shows what works and where to improve, helping your team close more deals, stay consistent, and increase close rates.

Onboarding new hires becomes faster and simpler. With AI-analyzed recordings of real conversations, new reps quickly learn proven techniques and are ready from day one, improving productivity and sales.

Conversations drive revenue predictability.

Every appointment, recorded.

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From the phone already in the rep's pocket.

Every step, scored.

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Against the sales process you already teach.

Every rep, coached the same day.

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Coach Dean writes it up and your CRM fills itself in.

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One platform. Every conversation.

Real-time AI coaching for the conversations that determine your revenue

How it works

RECORDING

Capture Every Conversation

One tap on iPhone, iPad, or Apple Watch. Works offline anywhere.

INTELLIGENCE

Coach & score every rep.

CoachDean grades your playbook and writes feedback before the next visit.

GROWTH

Onboard, coach, and reinforce.

Auto-CRM updates, drafted follow-ups, and sales insights, no more typing notes.

RECORDING

Capture Every Conversation

Field-grade audio, zero setup, works offline, live recording and nudge when arriving.

INTELLIGENCE

Clear the path to a "Yes"

Live nudges at the door and intelligent feedback before they are back in the truck.

GROWTH

Onboard, coach, and reinforce.

Readiness you can measure and results you can prove over and over. At every buying stage.

Explore our complete
growth effectiveness platform.

Get reps up to speed fast and keep them sharp for the long haul.

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CoachDean
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The AI agent that reviews every visit, scores every step, and coaches every rep automatically.
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AI Sales Coaching
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Live nudges at the door. Specific feedback before the rep is back in the truck.
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AI Roleplays
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Reps practice real customer scenarios, scored on the same playbook used on live visits.
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Construction
70%

Average close rate increase

How they did it
Roofing
22%

Increase in average project value

How they did it
Painting
8X

Average time savings

How they did it

You cannot coach what you never heard. Every service call, on record and scored.

See it in action. We'll show you how SalesAsk scores your techs against your own sales steps.

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Teams like yours.
Results to replicate.

Trusted by leading sales teams in home improvement, home building and Home Services.

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5 Star disaster services doubled their close rate

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3X
Close rate increase 35 days
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2X
Close rate increase
Read Story
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100%
Techs using AI Coach daily
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How Equity Roofing coaches seven reps in the field and on the phones

Read The Story
7
People sitting in front of customers
2 weeks
From decision to live on SalesAsk
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“AI Sales Navigator boosts efficiency and closes deals faster. A must-have for any sales team looking to stay ahead and maximize revenue.”

Anthony
Sales Manager
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Integrations

SalesAsk works with who you work with.

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Frequently asked questions

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Is it legal to record conversations with clients?
How will my sales reps react to being recorded?
How does the AI work for trades sales?
How long does setup take?
Does SalesAsk integrate with ServiceTitan and other trade CRMs?

Start closing more deals, without hiring more reps

See exactly what’s holding your team back and fix it fast.

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