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Comparisons

SalesAsk vs the tools you're weighing

Straight answers on where SalesAsk fits for teams that sell in the home, where another tool might suit you better, and what switching involves.

Customer stories

Owners and sales leaders, on the record.

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Bob Camire, co-founder of Bath Experts, in the Bath Experts showroom
Bob Camire
Co-founder and VP of Sales, Bath Experts

“Really what's changed in the business is the clarity. We are no longer guessing and hypothesizing about what is missing.”

9.4x
5 reps in April. All 47 by August.
A finished bathroom remodel of the kind J.S. Brown & Co. sells
Monica Lewis
President, J.S. Brown & Co.

“It's great to see that percentage go up and know that they're confidently presenting what needs to be talked about: the process, our company, all of that.”

5
Reps coached without a manager in the room
Four people standing together in a finished white kitchen
William Wright
Owner, Kitchen Tune-Up East Seattle

“I was completely blind when it came to training my team and building their skills.”

+26%
Average close rate increase across franchise owners
A heat pump installed beside a brick home, the kind of system General Air sells
Micah Hébert
Sales Manager, General Air

“It has allowed us to develop our people faster, hold them accountable, and deliver a better experience for our customers.”

5
Sales teams coached on what was actually said, from inside sales to field techs
A new architectural shingle roof on a family home, the kind of job Equity Roofing sells
Ivy Ulrich
Director of Sales, Equity Roofing

“My sales guys are even coaching themselves with Coach Dean.”

2 weeks
From decision to live on SalesAsk, across seven reps
A bright finished kitchen with a wood dining table, the kind of remodel American Remodeling Enterprises sells
Ian Foltz
VP, American Remodeling Enterprises

“A huge increase in closing percentages. A huge increase in retention. The whole business is better.”

+30%
Close rate increase, with 100% rep retention
A home opened to the studs during a restoration rebuild, the kind of job 5 Star Disaster Services handles
Anthony
Sales Manager, 5 Star Disaster Services

“What SalesAsk has done is pull out the steps that should have happened, highlight areas we can improve, and give us real-time feedback we can actually act on.”

3X
Close rate increase in 35 days
A roofing crew laying new shingles, the kind of job Connell Roofing sells
Vincent Brown
Sales Rep, Connell Roofing

“It's like having my sales manager on every call.”

+32%
Close rate increase
A new home of the kind Boa Builders sells
Wendi Gechter
Owner, Boa Builders

“100% accuracy and speed. I can input data into SalesAsk and get a response in an hour, which keeps our projects moving.”

3X
Faster ramp time
Custom wood millwork kitchen with a black stone island, the kind of kitchen Parliament Kitchens builds
Chris McClelland
Owner, Parliament Kitchens

“SalesAsk helped grow our average ticket from $17K to $27K. It showed us how to sell the transformation and value of a Parliament Kitchen, not just the product itself.”

37%
Increase in average project value
A home service field technician at work, the kind of tech Power Selling Pros coaches
Drew Jacklin
Power Selling Pros

“I 100% recommend it to anyone that wants their technicians to sell more.”

+21%
Close rate increase
A new home community of the kind Taylor Morrison builds
Austin Lanford
Community Sales Manager, Taylor Morrison

“It helps break things down and catch things that you might have missed. It really opens your eyes to opportunities and more things that you can improve on.”

+17%
Close rate increase
A roofer laying new shingles on a home
Mark Schmidt
COO, Mr. Roofing

“It's very customizable. It accurately captures how well they're conforming to the Mr. Roofing way.”

23%
Close rate increase
A finished kitchen of the kind Ottawa General Contractors builds
Nick Karrandjas
Sales Lead, Ottawa General Contractors

“Being able to pinpoint the exact moments where reps were losing deals was a game-changer. We replicated our top performer’s closing techniques on home additions and saw immediate improvement.”

$1.7M
Increase in revenue in 6 months

Security and compliance

Built with trust, safety, and reliability at the core.

An independent auditor has checked how we protect your recordings. Your data is never sold and never used to train models for other companies, and consent tools cover all 50 states.

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FAQ

Comparison questions

Can we run SalesAsk alongside Rilla first?

Yes. Bath Experts ran SalesAsk alongside Rilla for three months before moving the whole company. Bring a few of your own recordings to the demo and compare the scoring side by side.

Why choose SalesAsk over Rilla?

Three reasons come up in almost every switch: the coaching is scored against the team's own process rather than a category average, the rep gets it directly instead of waiting on a manager review, and the contract is monthly with no seat minimum. A team that mainly wants a recording archive for managers does not need to switch.

How long does setup take?

Most teams connect the CRM in under two hours, and reps record their first visits on day one. Your growth advisor sets Coach Dean up on your process in the first week, and the full rollout takes 30 days. See the rollout guide.