QuoteIQ and SalesAsk both show up when HVAC contractors search for AI tools to grow revenue. But they’re solving different problems — and confusing the two will cost you either a sale or a subscription fee you didn’t need.
Here’s what they actually do, where they overlap, and how to pick the right one (or use both).
QuoteIQ is a field service CRM. It’s built by contractors, for contractors who need a single platform to run the business side of home services — scheduling, dispatching, estimating, invoicing, customer follow-ups, and lead management.
The AI inside QuoteIQ is operational AI. It helps the business run more efficiently:
QuoteIQ starts at $29.99/month. It’s designed for 1-50 employee operations that don’t yet have a ServiceTitan or Jobber account — or don’t want one.
What QuoteIQ is not: a sales coaching platform. There’s no conversation intelligence analyzing why your technician lost a $12,000 system replacement. No real-time coaching telling your CSR how to handle a caller who says “I’ll call around.” No revenue attribution connecting individual conversations to closed jobs.
That’s a different product category entirely.
SalesAsk is a sales coaching platform. It doesn’t schedule jobs or generate estimates. It makes the humans on your team — CSRs and field technicians — better at selling the jobs that are already in front of them.
The core of SalesAsk is Coach Dean, an AI agent that:
The revenue attribution piece is worth dwelling on. Most coaching tools tell you a rep scored 74 out of 100 on their calls. SalesAsk tells you that rep’s coached calls closed at 52% and generated $187K in revenue last quarter — and that their uncoached colleagues closed at 34%. That’s the difference between a vanity metric and a business metric.
SalesAsk pricing starts at roughly $99/user/month, with modular options for field-only coverage.
| Feature | QuoteIQ | SalesAsk |
|---|---|---|
| CRM / Job Management | ✅ Core product | ❌ Not available |
| Scheduling & Dispatch | ✅ Full feature set | ❌ Not available |
| Estimating & Proposals | ✅ AI-assisted | ❌ Not available |
| 24/7 Call Answering | ✅ Virtual Call Team | ❌ Not available |
| CSR Coaching (Inbound) | ❌ Not available | ✅ Full CSR coaching |
| Field Rep Coaching | ❌ Not available | ✅ Real-time + post-call |
| Revenue Attribution | ❌ No coaching → revenue link | ✅ Native FSM integration |
| Real-Time Prompts | ❌ Not available | ✅ During live calls |
| ServiceTitan Integration | ❌ Integrates with HubSpot/Salesforce | ✅ Native integration |
| Sales Process Scoring | ❌ Not available | ✅ Automated call scoring |
| Starting Price | $29.99/month | ~$99/user/month |
| Best For | Small contractors needing full CRM | Established teams needing coaching depth |
QuoteIQ is a strong fit if you’re in one of these situations:
You don’t have a CRM yet. QuoteIQ is designed for the contractor who’s still tracking jobs in a spreadsheet or using paper dispatching. It consolidates a lot of operational tools in one place at a competitive price.
Your main challenge is lead response time. The Virtual Call Team’s sub-one-minute response to form fills is a serious revenue lever for many contractors. If leads go cold because nobody picks up after hours, QuoteIQ solves that.
You’re a smaller operation (under 15 techs). The pricing and platform complexity is calibrated for this size. For teams where the owner still rides along, an all-in-one is often more practical than separate specialized tools.
You need proposals to look professional fast. The AI estimator and before/after image generator close deals visually in ways that handwritten quotes don’t.
SalesAsk is the better fit when your problem is what happens after the call is connected or after the technician walks in the door.
You’re already on ServiceTitan. SalesAsk integrates natively with ServiceTitan, which means coaching metrics connect directly to job revenue. This creates accountability most managers can’t achieve manually reviewing recordings.
Your close rates are below 40%. Industry average for in-home sales is 35-45%. If you’re below that, the issue almost certainly lives in the conversation — and that’s exactly what SalesAsk analyzes.
You have CSRs handling inbound calls. Rilla, Siro, and Craft coach field reps but largely ignore the call center. SalesAsk covers both. A service agreement that doesn’t get offered on an inbound call is a missed $300+ right there.
You want to prove ROI on training. If your CFO or business partner asks “how much did coaching improve revenue?” and you can’t answer, SalesAsk’s revenue attribution gives you a real number.
You’re scaling reps. New hire ramp time drops significantly when coaching is automated. Instead of a manager listening to recordings and giving feedback in a weekly meeting, Coach Dean texts the rep within minutes.
Yes — and for companies at a certain stage, it makes sense.
QuoteIQ handles the workflow: scheduling, dispatch, estimates, invoicing, lead capture. SalesAsk coaches the humans moving through that workflow: the CSR handling the booking call, the tech doing the system replacement presentation.
The workflow is more efficient. The conversation is more effective. Close rates go up. Average ticket goes up. You have revenue attribution data to know exactly what changed.
That said, this only makes practical sense if you’re already doing solid revenue (say, $2M+) and have the team to justify the combined cost. At earlier stages, pick one based on your actual constraint.
If you don’t have a CRM and need to get your operations in order, start with QuoteIQ.
If you have your operations running but your team is leaving deals on the table in calls and appointments, start with SalesAsk.
If you’re trying to grow from $2M to $5M and your close rate is your ceiling, coaching is the lever that moves that number — and it’s the one most contractors skip because it’s harder to measure than scheduling software. SalesAsk makes it measurable.
Book a SalesAsk demo to see how conversation intelligence connects to closed revenue in ServiceTitan.
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